Afternoon

Attached are the notes from the last Publicity and Marketing meeting and an inital idea for a brand. This idea is for comments really - any other ideas would be great.

Notes from meeting
Initial Idea for brand

Key themes for this design (themes identified by Marketing commitee as being neccessary for this campaign):

Simplicity
Encourages familiarity due to simplicity
Strong brand
Embodies the college as a unit rather than any individual
Uses elements of the UAL brand to give the event the initial 'solidity' that's associated with UAL.
It's a 2 colour print. This reduces print costs over full colour artwork.
Most importantly it's something to get the ball rolling...!

Thanks
Ben (Painting)